Forward thinking, passionate graphic designer who leads, collaborates,
conceptualizes and executes beautifully crafted work at an exceptionally high level.
Develops options and solutions that express client vision and philosophy.
Solves complex design challenges across packaging, brand development and corporate identity.
Creates visually inspiring and intuitive brand books.
• Sees complexity as creative potential
• Thoughtful, articulate presentation of work and explanation of the design process
• Works closely with strategy/positioning team to develop and strengthen creative thinking
• Design objective: Do work that inspires meaningful change
experience
Jeffrey Williamson Design – Newbury, Massachusetts
Design Director / Consultant
August 2008 – Present
Direct and execute design for a variety of clients and
design firms including:
Smart Destinations, Boston, MA / New brand ID / Create consistency and continuity to brand look & feel through the use of a new typographic style, color, photography and iconography / Direct design staff on implementation
The Concord Museum, Concord, MA
The Boston Children’s Museum, Boston, MA
Massachusetts Historical Society, Boston, MA
Mechanica Branding, Newburyport, MA / Clients include: Abt Associates and The Kripalu Center for Yoga & Health
AIGA Boston / Design for Good leadership committee
A passion-driven initiative to implement and teach design thinking for sustainable social change.
Mullen/Interpublic Group – Boston, Massachusetts
Vice President, Director of Design May 2004 – July 2008
Associate Creative Director May 1999 – April 2004
Directed design and contributed to the creative vision and brand development for a variety of high-profile institutions and national brands including Panera Bread, Nextel, Stride Rite, ECCO Shoes, Adventures by Disney, and The Boston Athenaeum. Managed design process to bring clarity, entertain, inform and continue to build consumer confidence. Oversaw all graphic design projects and staff, integrating ideas across multiple disciplines including advertising, interactive, broadcast, direct, and public relations. Established communications guidelines that are sustainable and flexible to accommodate brand change and growth. Contributed to the creative leadership and success of the agency through the design of new business materials.
early career progression
Riddell Advertising – Jackson, Wyoming
Little, Brown & Company – Boston, Massachusetts
Michael Benes Communications – Lexington, Massachusetts
Broom & Broom – San Francisco, California
Arnold – Boston, Massachusetts
awards and recognition
Recognized for creative excellence in numerous award shows and publications including: AR 100, Communications Arts, Graphis, and Print Magazine.
education
Art Institute of Boston / Lesley University / Graphic Design
Massachusetts College of Art and Design
Jeffrey Williamson
18 Columbus Avenue
Newburyport, MA 01950
978.387.5806
wdesign@icloud.com